Sales/Marketing Manager
Salary surveys & compensation benchmarks
6 compensation survey reports publish salary benchmarks for Sales/Marketing Manager. Compare what each vendor covers and pick the right one for your organization.
Manages the daily activities of the sales/marketing programs. Develop and implement sales/marketing plans for the organization's products/services to meet established targets. Activities may include: market research, oversight of product development and design; pricing; launch new products; oversee advertising campaigns; and monitor sales performance. Lead, direct, evaluate, and develop a team of…
Reports covering Sales/Marketing Manager
ERI Economic Research Institute
Sales/Marketing Manager salary survey FAQ
- Which compensation surveys cover Sales/Marketing Manager pay?
- 6 surveys publish Sales/Marketing Manager benchmarks, including data from ERI Economic Research Institute, Mercer. The full list is on this page; click into any one for scope, methodology, and pricing.
- How does Sales/Marketing Manager pay vary by industry and geography?
- Compensation for Sales/Marketing Manager varies by industry, region, company size, and revenue. Most surveys above publish cuts on those dimensions. Industry-specific surveys (healthcare, tech, financial services, etc.) typically report meaningfully different ranges than cross-industry surveys for the same role.
- What is the typical salary range for Sales/Marketing Manager?
- CompShop is a directory of compensation-survey publishers, not a salary aggregator. Actual Sales/Marketing Manager ranges live in the surveys listed on this page. Most publishers report 25th, 50th, 75th, and 90th percentile salary data plus total cash compensation.
- How often should I refresh Sales/Marketing Manager pay benchmarks?
- Annually is the standard cadence for primary roles. Survey data older than two years is generally too stale for setting current pay ranges, especially in hot segments. Most publishers above release annual editions; a few offer semi-annual updates for fast-moving markets.