SVP Retail Digital Media Sales
Salary surveys & compensation benchmarks
4 compensation survey reports publish salary benchmarks for SVP Retail Digital Media Sales. Compare what each vendor covers and pick the right one for your organization.
Role summary
Provides strategic direction and leadership for a retail digital media sales organization, driving vendor-funded advertising revenue across retail media networks, on-site sponsored placements, programmatic display, search, social, custom content, audio, and short-form video. Oversees sales strategy, talent development, and performance management, ensuring alignment with e-commerce, merchandising, and revenue objectives. Builds and maintains strong brand and vendor relationships, optimizing retail media investments and shopper marketing budgets to enhance conversion and in-store/online sales impact. Collaborates cross-functionally with merchandising, data analytics, and marketing teams to implement sales initiatives, promotional campaigns, and data-driven strategies that maximize efficiency, revenue growth, and omnichannel market expansion.
Job summary sourced from the Empsight benchmark job library.
Reports covering SVP Retail Digital Media Sales
SVP Retail Digital Media Sales salary survey FAQ
- Which compensation surveys cover SVP Retail Digital Media Sales pay?
- 4 surveys publish SVP Retail Digital Media Sales benchmarks, including data from Empsight. The full list is on this page; click into any one for scope, methodology, and pricing.
- How does SVP Retail Digital Media Sales pay vary by industry and geography?
- Compensation for SVP Retail Digital Media Sales varies by industry, region, company size, and revenue. Most surveys above publish cuts on those dimensions. Industry-specific surveys (healthcare, tech, financial services, etc.) typically report meaningfully different ranges than cross-industry surveys for the same role.
- What is the typical salary range for SVP Retail Digital Media Sales?
- CompShop is a directory of compensation-survey publishers, not a salary aggregator. Actual SVP Retail Digital Media Sales ranges live in the surveys listed on this page. Most publishers report 25th, 50th, 75th, and 90th percentile salary data plus total cash compensation.
- How often should I refresh SVP Retail Digital Media Sales pay benchmarks?
- Annually is the standard cadence for primary roles. Survey data older than two years is generally too stale for setting current pay ranges, especially in hot segments. Most publishers above release annual editions; a few offer semi-annual updates for fast-moving markets.